Welcome back to our three-part series on using product segmentation to increase returns. In the first post of this series, we covered the basics – why we use segmentation and which pricing methods work best for different parts categories. Let’s pick it up where we left off, looking at opportunities to differentiate. How can we […]

It’s no secret that accurately segmenting your service parts will produce the best results when setting prices. However, doing spare parts segmentation “right” is another thing altogether, especially when pre-determined categories created by engineering and product development tend to shape much of the strategy. So, while product segmentation is a popular pricing method that’s commonly […]