For families, communities and businesses around the world, we are now several weeks (or in some cases, months) into the ‘new normal’ that COVID-19 has presented. This time has brought new challenges coupled with feelings of uncertainty. For manufacturers of durable goods like trucks, cars and heavy equipment, however, there are many reasons to view […]

One day in the not-so-distant future, automotive manufacturers will no longer just sell vehicles, instead selling access to and the outcome those vehicles deliver. In fact, Gen Z, a group raised predominantly by Gen X and older millennials, are the ones truly changing the automotive purchasing landscape; at nearly 67 million strong, Gen Z favors […]

Just a few decades ago, if someone had told you that we’d one day be hailing nearby vehicles to come pick us up after dropping a location pin on a tiny computer in our back pockets, you’d look at them like they just said the Beatles weren’t the best band in the world. In fact, […]

This month’s loss of transportation tycoon Lee Iacocca marked more than just the loss of an entrepreneurial legend, but the beginning of an era where the automotive industry is taking its biggest turn in decades. Over the last few years, automotive customers have changed the way they look at purchasing cars. And, from Chrysler king […]

When is the last time you bought a DVD in a brick and mortar store? Can you recall the days of waiting a week in between television shows, instead of binging 12 episodes in a row? This ‘Netflix Effect’ has revolutionized the way people consume media. The nearly $20 billion company offers original programming, online […]