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Service Execution
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Shifting Gears from Reactive to Proactive

Syncron set out to understand how customers view the dealer service experience today and what their expectations are for the future, surveying 500 vehicle owners across the U.S. and Europe.

Shifting Gears from Reactive to Proactive

Key findings include

Strategic Planning Framework

60% of survey respondents indicated that they are unfamiliar with vehicle subscriptions, however, 57% were very interested when presented with the concept

Change Management Tactics

Around 60% of respondents indicated fixed monthly cost and included maintenance and repairs as the biggest advantages of vehicle subscription services

Technology Stack Selection

Nearly 40% of vehicle owners indicating that a negative dealer service experience would sway their perception of a brand