With inflation, tariffs, and rising customer expectations shaking up the aftermarket, many OEMs are rethinking how they approach pricing. But as the pressure to act fast increases, so does the risk of uncoordinated price changes, grey market erosion, and internal frustration.
In this on-demand webinar, Accenture and Syncron unpack what it takes to build a more agile, differentiated pricing strategy and why now is the time to elevate pricing from a transactional function to a true growth engine.
What You’ll Learn:
- Why legacy pricing models are breaking down
Flat adjustments and one-size-fits-all strategies no longer cut it in today’s volatile and data-rich environment.
- How to build a smarter pricing framework
Learn how to balance speed and segmentation using customer behavior, product value, and channel dynamics to guide price differentiation.
- How to fix the grey market problem
Explore real-world examples of regional misalignment, margin erosion, and how global OEMs are solving for arbitrage risk.
- What high performers do differently
From structured parts clustering to targeted KPIs like hit rate and share of wallet, see how leading OEMs are replacing blanket adjustments with more intelligent, evidence-based actions.
- From theory to execution
See how OEMs are turning pricing frameworks into real-world results, balancing central governance with market flexibility.
- What AI will (and won’t) change
Understand where AI is already improving speed, segmentation, and usability and where strategic direction still needs a human touch.
- How to move from reactive to strategic
Get a clear framework to assess your pricing maturity, prioritize quick wins, and lay the groundwork for long-term value creation.
Watch now to learn how OEMs are evolving their pricing strategies to be faster, fairer, and more profitable, without burning out their teams or alienating their customers.
Watch the Recording
