2021 IDC MarketScape for B2B Price Optimization and Management Applications

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IDC has released its 2021 MarketScape Report for B2B Price Optimization and Management Applications. In this latest report, Syncron is positioned as a Leader based on its deep understanding of aftermarket service management, ease of use, and pricing agility.

Download the report excerpt to learn:

  • A full assessment of Syncron’s price optimization solution
  • The state of pricing practices and pricing applications
  • Advice for PO&M technology buyers
  • Why you should consider Syncron.

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Hear from the Report Author

IDC Research Director Mark Thomasson walks us through the key research findings of the 2021 MarketScape Report for Worldwide B2B Price Optimization and Management Applications. Mark provides an overview of the P&OM market, as well as why IDC positioned Syncron in the Leaders category in the 2021 Marketscape, including the strengths of Syncron Price and when companies should consider Syncron for parts price management.

Report Highlights

In the 2021 MarketScape Report for B2B Price Optimization and Management Applications, you will find the details you need to make an informed decision for your next price optimization solution.

We are proud that Syncron is positioned in the Leaders category for its strength in enabling manufacturers to optimize their service parts pricing strategy. The report profiles Syncron’s strengths and unique capabilities and highlights the increasing importance of B2B price optimization solutions. It also provides advice for how to evaluate price optimization solutions, including IDC’s opinion on The IDC MarketScape vendor assessment called out three of Syncron’s strengths:

  • Deep understanding of aftermarket service management.
  • How easy it is to learn and use Syncron’s solutions.
  • Pricing agility and how Syncron makes it easy to segment and manage a huge number of parts.

We believe the right price optimization solution is critical to reduce leakage and stay competitive in the market. Syncron Price enables leading manufacturers, dealers, and suppliers to automate and optimize dynamic pricing capabilities, globally. Leveraging artificial intelligence and machine learning, it identifies otherwise unseen pricing opportunities that positively impact corporate performance by maximizing sales volumes, revenue, and service profitability from aftermarket business.

SOURCE: IDC MarketScape Worldwide B2B Price Optimization and Management Applications 2021 Vendor Assessment, by Mark Thomason & Jon Duke, September 2021, IDC #US46742021

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the circles.