Al-Futtaim Exceeds Annual Targets with Parts Pricing Help from Syncron

Al-Futtaim improves customer retention and bottom-line results using Syncron solutions

How does an industry titan maintain its leadership position in the automotive aftermarket sector? Al-Futtaim focuses on a combination of quality service and strategic pricing, supported by intelligent systems. In this video, learn how Al-Futtaim leverages Syncron’s Price solution across multiple brands and geographic locations to retain customers and deliver positive business results.

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“Since we’ve implemented the system, we’ve seen very beneficial business results. Within the first year, we managed to hit the target for the year by October. And we overachieved in total by about 26% within that first year.”

James Henderson, Head of Pricing, Global Aftersales, Al-Futtaim

Al-Futtaim leverages Syncron’s Price solution to develop strategies that drive customer satisfaction

Does price matter? Always. And when consumers are buying a product out of necessity there is little time or interest in negotiating the price of parts needed to repair vehicles that are out of service. That’s why Al-Futtaim, a global leader in the automotive aftermarket sector is committed to aligning prices with customer expectations. In this video, learn how Al-Futtaim leverages Syncron’s Price solution to implement market-based pricing, improving customer satisfaction and building trust – with dealers and consumers.

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Our mission is to cater to customers and satisfy the need for the right price at the right location. In this strategy for after-sales, we were looking for good partners, and one of the partners we have had for 20 years is Syncron. Syncron has played a great role in the after-sales division.

Jawahar Ganesh, Director, After-Sales Group, Automotive, Al-Futtaim

Al-Futtaim recognizes the power of integrating Syncron Inventory and Price solutions

Clear alignment of inventory and pricing can help companies avoid excess or aged stock while also being able to react quickly to market fluctuations. In this video learn how Al-Futtaim, a global leader in the automotive aftermarket sector, leverages the power of integrated Syncron Inventory and Price solutions to stay one step ahead of trends and leaps and bounds ahead of their competition.

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The most value that we’ve had come from Syncron Price has been from the autonomous logic that is built into the system. So, when new products are introduced, we are able to price them immediately. And when we have excess and aged stock, we’re able to react immediately, lower that product price, and implement that in the market.

Simon O’Reilly, Aftersales Parts Pricing Manager, Al-Futtaim

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Customer Story

Al-Futtaim Exceeds Annual Targets with Parts Pricing Strategy Supported by Syncron Solutions

Al-Futtaim improves customer retention and bottom-line results using Syncron solutions

Al-Futtaim leverages Syncron’s Price solution to develop strategies that drive customer satisfaction

Al-Futtaim recognizes the power of integrating Syncron Inventory and Price solutions

Talk to an expert