Delivering Value Through Services: The Evolution Of Aftermarket Pricing
Driven by new customer expectations, OEMs are looking for new ways to deliver value. Rather than focusing on the value created by making and selling products, OEMs are adopting new business models to create value by delivering service through their products to meet customer needs, expand their markets, and drive profitable growth.
This change in value delivery significantly changes the pricing discussion from the products themselves to the outcomes the product provides, leaving many OEMs rethinking their pricing strategies.
In this webinar we discuss:
- What this shift in value delivery looks like in the market
- The main drivers that are pushing this shift
- The challenges and risks that come with pricing services
- What you need to consider to keep up with the evolving industry